Organizations pursuing a hybrid mission balance multiple objectives without singling out the financial objective as the dominant one, they. Based on a case study undertaken at a luxury hotel chain, this study investigates how a control package that fosters staff’s basic psychological needs can be designed to the persistence of such a hybrid mission.
Bouten, L., Hoozée, S., forthcoming. Hybridity in a hotel chain: designing a package of controls to sustain a hybrid mission. Accounting, Auditing & Accountability Journal.